WAYFINDING

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Type — Zalando project

Year —2023

Location — Berlin, Prime Tower BHW

Project elements — signpost, icon design, wayfinding

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This project was part of the inauguration of Zalando BHW’s office building in Berlin’s Friedrischain district, focusing on optimising the parking area’s signage and wayfinding. My responsibilities encompassed designing intuitive 2D icons, adhering to our established parameters of 105mm height and a 3.33mm line thickness, to facilitate seamless navigation for colleagues and stakeholders between the parking facility and the lobby. This dynamic project not only showcased my expertise in spatial design but also played a crucial part in ensuring a smooth and efficient transition for visitors within the newly constructed space.